I’m Demi — a UX designer with a creative mind and strategic heart, driven to lead thoughtful, user-first innovation.

Selected Works

ClearGov Design System

I led the creation of a scalable design system at ClearGov, working closely with the senior UX designer to unify the visual language across multiple products. My work significantly improved efficiency, accessibility, and team collaboration. This case study highlights how a thoughtful system empowered internal teams and elevated the user experience for local government clients.

Design System

Accessibility

Significard: Connecting Through Cards

Through user research and iterative design, I played a key role in shaping Significard's user experience. This case study showcases the development of a personalized greeting card service that simplifies staying connected for busy millennials.

End-to-End UX

Startup

Fitbit: Reimagining Body Positivity

Blending personal insight as a Fitbit user with my UX expertise, I conceptualized a body-positive feature that uses 3D body scans to provide a more holistic view of health progress. This case study explores my process in designing a feature that promotes confidence and self-awareness within the Fitbit ecosystem.

Feature Design

UX Strategy